M6toll gears up for Drive for Charity

To rev up its Drive for Charity event Midland Expressway Limited (MEL) will donate £50,000 to charity and community projects.

As part of the fundraising event on 8th August, MEL which operates the M6toll will give Acorns children's Hospice, The Guide Dogs and Troop Aid £10,000 each from the day's net toll revenue. A further £20,000 will be allocated to support local community projects over the next 12 months.

To celebrate with its customers, MEL will be hosting the Drive for Charity fundraising event and fun day at the M6toll motorway service area, which is operated by Roadchef and located in Norton Canes between junctions T6 and T7.

Between 11am and 3pm, customers will be able to visit stalls and displays to find out more about the work of the three charities as well as the emergency services. There will also be lots of goodies and balloons for children. Collection buckets will be on site to allow customers to boost the Drive for Charity proceeds still further.

The three charities have been chosen by MEL's Social Committee. The money donated by MEL and raised at the Drive for Charity event is in addition to MEL's onging charitable support for Midlands Air Ambulance.

Tom Fanning, MEL's CEO, said: "The chosen charities all assist the local community in different ways, whether that's through palliative care for those children with life limiting or life threatening illnesses and their families; the breeding, training and provision of guide dogs and assistance to blind or partially sighted people; or the provision much needed basic essentials to our injured service men and women and support for their families. 

"My Social Committee and I are extremely proud to be able to offer not only monetary support, but also volunteer their own time to participate in charity work and fundraising events, such as our popular Drive for Charity."

Sarah Knox, Community Fundraiser for Guide Dogs commented: "We receive no Government funding, so the £10,000 from MEL's will enable us to provide mobility services for more blind and partially sighted people. As a thank you MEL will have the opportunity to name one of our very special puppies and follow their training journey through our 'Name a Puppy' scheme. We are very pleased to be involved and look forward to attending the Drive for Charity day with many of our volunteers and guide
dog owners."

Pam Sutton, Secretary for Troop Aid added:  "Troop Aid supports Injured Troops by supplying emergency clothing and toiletries to British Military Hospitals in war zones, The Queen Elizabeth Hospital in Birmingham and all Ministry of
Defence Hospital Units attached to the NHS.  We are thrilled to have been selected by the Social Committee of the
Midland Expressway Limited as one of their charities for the coming year."

Charlotte Anson, New Business Development Officer at Acorns Children's Hospice, said: "We are so grateful for the support of MEL and are excited about the forthcoming fundraising event. "We rely on fundraising and donations to keep our
services running, which cost £750 per child per day, so this kind of support is vital for us."

The MEL's Social Committee will be working closely with members of staff to choose those community projects close to their hearts which will benefit from a donation from the remaining £20,000 fund over the next 12 months.

MEL's Social Committee is always on the lookout for local charities and community projects to support.  To register
your charity or community project with MEL for consideration to receive fundraising or practical (volunteering) support now or in the future visit www.m6toll.co.uk for further information or telephone 0870 850 6222.

D4C press releaseimage: members of the M6toll Social Committiee